Monday, 26 September 2011

[Vol. 11]Report on Visits to Overseas Retail Shops –in Taiwan, China, Korea –

In recent years, it attracts our attention that Asian buyers visit IOFT. Some of you might have seen that numbers of Asian buyers had business meetings with exhibitors on-site eagerly.
In fact, this is one of the projects “Premium Buyer Invitation Program” that the Show Management has been working on for several years.

Show Management invites those Asian premium buyers of eyewear shops to contribute to increase of exhibitor’s sales, as we have heard that Asian economy, especially Chinese economy, is growing fast and Japanese eyewear with higher quality and also stylish European eyewear are sold well in Asia.

Every year, Show Management staffs fly to each country around two months before the show and visit company by company. They explain the attraction of IOFT to the premium buyers and they willingly made a promise to visit Japan.

This year, Show Management staffs visited Taiwan, China and Korea from the middle of August to the end of August. Then, we report on a part of these visits.

[Visit to Taiwan]
This time, staffs of IOFT Show Management, Mr. Suzuki and Ms. Ohmichi, visited Taiwan.
First, they went to a very stylish eyewear shop “SEE’S LIGHT”

[from left:the President Mr. Huang, Mr.Suzuki, Ms,Ohmichi]
The brand has 50 shops in many parts of Taiwan. Mr. Suzuki and Ms. Ohmichi met the president Mr. Bison Huang. In the stylish shop, there are a full of European/American eyewear products, as the shop is an agent of European brands. He said that since he has not handle Japanese eyewear yet, he’d like to purchase it at IOFT, looking around the show actively.


Also, Mr. Suzuki and Ms. Ohmichi met Mr. John Chang, a manager of a retail shop, JINJU EYEWEAR

[with the Manager of JINJU Mr.Chang]
They have 10 shops, mainly in Kaohsiung and it is handling Japanese eyewear such as JAPONISM. Mr. Chang said that he looks forward to coming to IOFT, as he can see Japanese eyewear and also luxury eyewear which is highly in demand all at once there. Especially JINJU has already dealt with manufactures in Sabae and he will visit IOFT to look for new brands. At IOFT, lots of fantastic eyewear will be exhibited. May he have wonderful meetings!
This time, Mr. Suzuki and Ms. Ohmichi visited numbers of eyewear shops and explained about IOFT. As a result, more than 70 premium buyers are expected to come to IOFT 2011. They said that most of people they met are interested in Japanese eyewear. We hope all exhibitors will attend the show with perfect preparation.

[Visit to China]
Then, our staffs Mr. Kikuchi and Ms Ge went to China.
First, they met Mr. Paul Wong, the president of SHANGHAI CORRIS OPTICS

[from left:Ms.Ge, the President Mr,Wong, Mr.Kikuchi]

The company serves as agents of 13 Japanese, European/American brands in all. Although he visited IOFT every year, unfortunately he said he is not going to come to IOFT this year. However, the explanation of Mr. Kikuchi and Ms. Ge made his mind changed. Finally, he agreed to visit IOFT this year as well. It’s good news! We’re looking forward to seeing him at the show.

Finally, Mr. Kikuchi and Ms. Ge visited SHANGHAI MATIAN EYEWARE/ SHANGHAI IDEE EYEWEAR and met the president Mr. Jack Ma. 

[left side:Mr. Kikuchi, right side:the President Mr.Ma]
This company is the third biggest retail shop in Shanghai, having over than 30 shops only in the city. Mr. Jack said that Japanese luxury frames have high quality and famous among the rich in Shanghai. Besides, having the frames is regarded as a status and that’s why the frames are sold well. Therefore, he said he’d like to see mainly “IOFT Luxury Collection” and purchase gold frames during the show.

Mr. Kikuchi and Ms. Ge went around the eyewear shops in China over one week. This year, we’re welcoming lots of premium buyers from Chinese major eyewear retail shops such as HENAN BEST OPTICAL CHAIN, the owner of 200 shops in China and BAODAO OPTICAL, the owner of 99 shops in China. All of them are interested in Japanese and European/American eyewear with good quality, as it’s especially in demand among the rich in China’s growing economy.

[Visit to Korea]
Finally, we’ll report on a visit to Korea. This time, the Show Director Mr. Sakamoto, Ms. Jong and Ms. Lee visited eyewear shops in Seoul and Busan.
In Seoul, they met Mr. Park Dae Seong, the president of TOMATO D&C which is a major eyewear shop owns 630 shops in Korea. 

[the President Mr.Park and the Show Director Mr.Sakamoto]
Mr. Park, who took office as new president this year, is very interested in Japanese eyewear industry as well as IOFT. He made a promise to us that this year, he will visit IOFT with buyers who have the authority in order to consider more earnestly than ever and decide to purchase products then and there.


In Busan, the second largest city in Korea, Mr. Sakamoto, Ms. Jong and Ms. Lee visited GALLERY OPTICAL CO., LTD which owns 28 shops mainly in Busan throughout Korea and met the president Mr. Kim Kikon. 

[second from the right:Mr.Sakamoto, third from the right:the President Mr.Kim]
Mr. Kim will participate in ribbon cutting ceremony which will be held as an opening event of IOFT. He has already deal with Japanese manufactures actively and visited Fukui in Japan once every few months. He will visit IOFT with 11 shop managers this year as he comes to IOFT every year. He said he’s really looking forward to come to the show.


After that, they met Mr. Kim Chan Young, the representative director of NUNSARANG OPTIC. 
[left side:Mr.Kim, right side:Mr.Sakamoto]
The company has 22 shops in Busan and 47 shops in total throughout Korea including franchises. During the conversation, they found an astonishing fact that Mr. Kim visited IOFT 10 years ago. Our staffs explained a lot about how IOFT has been changed for 10 years and what the highlight of the show is. As a consequence, he promptly replied that he will surely visit IOFT with his staffs this year. He also said that he’d like to purchase good products and offer them to his customers. It warmed our staffs’ heart to feel full of consideration for his customers.

Apart from those visits, our staffs held a conference for visitors in Korea and as a result, participants introduced them new visitors. Mr. Sakamoto and Ms. Lee said that was a really beneficial visit for them.

[Editor’s Note]
IOFT attracts people’s attention as a place where stylish products with high quality is gathered under one roof. Show Management hopes that numbers of buyers from various Asian countries visit IOFT 2011 and for the purpose, staffs visited lots of retail shops. As a result, over 400 buyers from Asian countries will come to IOFT this year.
To meet big expectation of those buyers, staffs will put more and more sprit into preparation for the show. Show Management offers “Matching-Service” to connect overseas buyers with exhibitors and many of those premium buyers told us they would like to utilize this service and to have business meetings.
This year, we can see more active business meetings during the show.

● EOY 2012 Official HP >>>CLICK HERE
● Be our FAN on Facebook Fanpage! >>> CLICK HERE
● Follow us on Twitter! >>> CLICK HERE
● IOFT2011 Official HP>>> CLICK HERE

● Information Request on Exhibiting IOFT 2011>>> CLICK HERE
● Invitation Ticket Request for IOFT 2011 >>> CLICK HERE